Brand Standards for Ontario Wood

Ontario Wood Marks

 

The Ontario Wood Marks have specified colours, form, proportions and characteristics and shall not be altered in any way. When using or displaying any of the Ontario Wood Marks, the Licensee shall only use the Ontario Wood Marks supplied by the Province to the Licensee (by means of computer disk, or such other electronic means as the Province may select).

 

Colour | Typography | Size and Spacing | Incorrect Usages

 

 

1.) Ontario Wood logo - English

Ontario Wood logo - English

 

 

2.) Ontario Wood logo - French

Ontario Wood logo - French

 

 

3.) Ontario Wood logo - Bilingual

Ontario Wood logo - Bilingual

 

   

Colour

 

The following table outlines the three primary colours of the Ontario Wood Marks represented in Image 1.

 

Official Ontario Wood Logo Colours
Media  Colour 1 Colour 2 Colour  3
PANTONE® Coated (3-colour lithographic) 368C 364C 425C
PANTONE® Uncoated (3-colour lithographic) 368U 364U 426U
CMYK Coated Paper (4-colour lithographic digital) 65 0 100 0 71 4 100 45 48 29 26 76
CMYK Uncoated Paper (4-colour lithographic digital) 52 0 86 0 57 5 95 33 71 63 55 22
RGB (Web, PPT, Interactive) 120 190 32 74 119 41 84 88 90
Hexadecimal (Web, PPT, Interactive) 78BE20 4A7729 54585A

 

 

Ontario Wood logo 3 colours

(Image 1)
 

 

Wherever possible, the Ontario Wood Marks should be in the three primary colours as set out above and used or displayed on a white background, as provided in Image 2 below.

 

The only alternative is to use or display the Ontario Wood Marks entirely in black or entirely in white, as provided in Image 2 below.

 

alternate use or display of Ontario Wood marks

(Image 2)

 

 

Typography

 

The typeface of all of the Ontario Wood Marks is Trade Gothic. Where the Ontario Wood Marks are reproduced in computer or electronic communications applications in which the Trade Gothic typeface is not available, the Licensee may use the Arial typeface.

 

Size and Spacing

 

There is no maximum size for the Ontario Wood Marks; however, the minimum reproducible size of the Ontario Wood Marks, whether including or not including the tagline “The natural choice” or “Un choix naturel !”, is 0.625” (15.875mm) measured from the top to the bottom of the Ontario Wood Marks as provided in Image 3 below.

 

Ontario logo size and spacing

 

(Image 3)

 

The Ontario Wood Marks shall not overlap or be placed too close to other visual elements. The distance “x”, shown in Image 4 below, represents the space around the Ontario Wood Marks that must remain free of any other element. If the Licensee uses or displays the Ontario Wood Marks in a size that is smaller or larger than provided in Image 4 below, the distance “x” around the Ontario Wood Marks shall be respectively decreased or increased proportionally.

 

Ontario wood marks size and spacing

(Image 4)

 

 

Incorrect Usages

 

The Ontario Wood Marks shall not be altered in any way. The following, provided in Image 5 below, are examples of incorrect use and display of the Ontario Wood Marks.

 

Ontario Wood Marks incorrect usage

 

(Image 5)